When Completing an Order for your client, you’ll choose to deliver either Basic Delivery or a Full Delivery + Marketing Kit, and your account will be charged based on that selection at the time of delivery.
If you want clients to pay for the Marketing Kit upfront, you can Create a Marketing Kit Product in your Shopping Cart. This allows clients to purchase it during checkout, and when you see it on the order, you’ll know to deliver the Full Delivery + Marketing Kit.
If the client does not purchase your Marketing Kit product, you can simply proceed with Basic Delivery.
You also have the option to let clients upgrade later. HDPhotoHub includes a built-in Marketing Kit Upgrade product, which allows clients to unlock the full Marketing Kit after delivery at the price you’ve set. This gives you flexibility while still offering a premium experience.
Setting Up the Marketing Kit Upgrade Product
For step-by-step instructions with screenshots, see the Step-by-Step section at the bottom of this article
Step 1: Go to the Business tab
Step 2: Click the Shopping Cart tab
Step 3: Scroll down to the System Product Categories section
Step 4: Click on the Delivery Site to Marketing Kit Upgrade product
Step 5: Enter the price you would like to charge your clients
Step 6: Click Save Updates
Note: Regardless of what you charge your client, the cost to your account for the upgrade remains the same.
What Your Clients Will See
If a site was delivered as a Basic Delivery, clients will have multiple opportunities to upgrade:
Site Delivery tab
Marketing Kit tab
Download page
Each option includes an “Upgrade” button that directs them to your order form to complete the purchase.
Once the upgrade is completed, the Full Delivery + Marketing Kit is immediately unlocked for that property.
Note: When your client completes the upgrade purchase, your account is automatically charged for the Marketing Kit.
Additional Considerations
If your business is on credit-based pricing, we recommend enabling auto-purchase of credits to ensure upgrades and renewals can process without interruption.
Opportunity to Increase Revenue
Many businesses overlook the value of offering Marketing Kits as a defined product.
If you are currently using Basic Delivery, or including marketing materials without charging for them, you may be missing an easy opportunity to increase revenue while also clearly communicating value to your clients.
By creating a Marketing Kit as a product in your Shopping Cart:
- Clients see a clear price and value for marketing materials
- You can build stronger packages and upsell more effectively
- You increase your average order value
Once this is set up, the Marketing Kit Upgrade becomes even more powerful. Clients who initially choose Basic Delivery can still upgrade later directly from the download page.
Even if only a small percentage of clients upgrade after delivery, these additional purchases can add up quickly and help offset platform costs while generating additional profit.
The goal is not to force upsells, but to give clients flexibility while creating multiple revenue opportunities from the same job.
Setting Up the Marketing Kit Upgrade Product
Step-by-step:
Step 1: Go to the Business tab
Step 2: Click the Shopping Cart tab
Step 3: Scroll down to the System Product Categories section
Step 4: Click on the Delivery Site to Marketing Kit Upgrade product
Step 5: Enter the price you would like to charge your clients
Step 6: Click Save Updates
For any additional questions, our Support team is ready to help you!
Call: (509) 515-3338
Email: Support@HDPhotoHub.com
Or use the chat button in your account for live assistance.